Trade Ed. Hachette Audio 2018
DD ISBN 9781549168918 $25.98
Feodor Chin's narration is notable for his consistency and confidence as well as his ability to make complex sentences clear. His modulations of tone and intensity always fit the content, in addition to adding color and a touch of drama to this corporate strategy lesson. Howard Yu's sweeping book is about how so many businesses have faded or disappeared over the past 200 years because of their inability to "leap" away from the products, processes, and external infrastructures they were familiar with. From U.S. textiles and Steinway pianos to Big Pharma and the Japanese internet provider WeChat, he cites examples that explain how the winners survived with out-of-the-box thinking. These are big ideas that could impact businesses in almost every sector of the U.S. economy. T.W. © AudioFile 2018, Portland, Maine [Published: OCTOBER 2018]
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