THE PRACTICE Shipping Creative Work

Marketing entrepreneur Seth Godin turns his attention to individual creativity in this high-impact advice on how to share your art with the world. His reading is quiet but intense, assertive but not pushy. Finessing the middle ground between being overly personal and too intellectual, he speaks with the full weight of his insights, especially on how industrial age productivity paradigms can hinder creative types from expressing themselves in art. Godin's views grab attention because they debunk prevailing wisdom on the creative process and expose the excuses we use to block creative output. Delivered with panache and power, the core invitation in this valuable audio is to recommit ourselves to our passion and talent, and develop the habit of doing and delivering our art, instead of just thinking about it. T.W. © AudioFile 2020, Portland, Maine [Published: NOVEMBER 2020]