LINCHPIN Are You Indispensable?

Seth Godin is back, and this time it's personal. After years of telling businesses how to stay innovative and sell more, he's now providing advice to endangered workers and managers trapped in the brave new recessionary world. Godin's advice: Workers, throw off your post-industrial chains—and attendance-based compensation employment—and become indispensable to your organizations: the "linchpin." The production is packed with engaging anecdotes, and Godin proves once again that he's the best reader of his own material. Alas, the premise—within you is an artist, genius, and otherwise remarkable person—seems a tad bright-sided, especially for out-of-work listeners and endangered managers. R.W.S. © AudioFile 2010, Portland, Maine [Published: MARCH 2010]