THE SHARK'S PAINTBRUSH Biomimicry and How Nature Is Inspiring Innovation

What do hippos have to do with the sunscreen business? Biomimicry, the study of nature for technology, provides the answer, and Jay Harman says it could provide many answers for business, science, and medicine. Narrator Steven Crossley's British accent lends an air of authority to Harman's thoughts and occasional wryness. At the same time, Crossley adds the world-weariness of a veteran traveler and businessman, giving anecdotes a personal touch. Listeners will trust Harman's business advice when delivered in Crossley's voice. Harman provides plenty of examples of biomimicry—from Leonardo da Vinci's helicopter design to the immune system of cockroaches. Harman's breezy take on biomimicry will please both business and casual listeners. J.A.S. © AudioFile 2013, Portland, Maine [Published: AUGUST 2013]